GoFundMe Statistics By Campaign, Performance, Country, Demographics, Competitors and Facts

Introduction 

GoFundMe Statistics: GoFundMe is an online fundraising platform where people can collect donations for personal purposes and community and charity requirements. This fundraising platform was launched in 2010; it quickly became a popular way to raise money, especially in times of crisis, such as medical emergencies, natural disasters, or unexpected expenses.

The platform is easy to use; anyone can set up a campaign, share their story, and invite friends, family, and even strangers to contribute. GoFundMe charges a small fee for each donation to keep the platform running, while most of the funds go directly to the fundraiser. The simplicity and reach of GoFundMe have made it one of the most trusted and widely used fundraising tools worldwide, empowering millions to make a difference.

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• In February 2024, GoFundMe said it helped raise over USD 30 billion in donations for crowdfunding and nonprofit causes.
• Gofundme Statistics show that over 150 million people have donated to GoFundMe campaigns.
• A GoFundMe campaign begins almost every 18 seconds, showing how frequently people use the platform to raise funds.
• About one-third of all GoFundMe fundraisers focus on helping people pay medical bills and healthcare expenses through donations.
• Meanwhile, most people donate about USD 50 to a GoFundMe campaign.
• GoFundMe fundraisers are available in more than 19 countries, helping people raise money globally.
• Gofundme Statistics further reports that in April 2024, GoFundMe began offering its services in Mexico, becoming active in its 20th country.
• In 2024, the GoFundMe app has reached over 10 million downloads on mobile devices worldwide.
• More than 90% of GoFundMe campaigns that reach full funding meet their goals,
• People have shared GoFundMe campaigns more than 40 million times on social media.

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General Gofundme Statistics

• GoFundMe has helped people raise over USD 15 billion for different causes since it started in 2010.
• Moreover, more than 100 million donations have been made through GoFundMe.
• GoFundMe is available for people to use in 19 different countries around the world.
• People give an average of USD 65 as a donation on GoFundMe.
• GoFundMe charges a 2.9% fee plus USD 0.30 for processing each donation payment.
• Most people donate to GoFundMe using their mobile phones, and 60% of donations are made this way.
• Around 50 million people have donated money through GoFundMe.
• The platform can be used in seven different languages, making it easier for users.
• Similarly, the company has helped people in over 140 countries to raise money for their needs.
• One out of three GoFundMe campaigns is created to raise money for medical bills.
• The platform has more than 70 million people using it in total.
• On average, most GoFundMe campaigns collect around USD 2,500 in donations.

By Campaign Categories

• GoFundMe campaigns created to help cover medical expenses have raised over USD 3 billion, accounting for one-third of all campaigns.
• Education-related campaigns have raised over USD 1 billion on the platform.
• Disaster relief campaigns have generated USD 500 million in contributions.
• Campaigns supporting veterans have raised USD 400 million.
• Sports and competition campaigns have collected USD 300 million in donations.
• Memorial and funeral expense campaigns have raised USD 250 million.
• Animal-related causes have received USD 200 million in funding.
• Community improvement projects have raised USD 200 million.
• Environmental causes have collected USD 150 million through the platform.
• Volunteer efforts have raised USD 150 million in contributions.
• Arts and culture campaigns have garnered USD 75 million in funding.
• Scientific research campaigns have raised USD 75 million.
• LGBTQ+ campaigns have generated USD 100 million in donations.
• Travel and adventure campaigns have raised USD 100 million.
• Human rights campaigns have collected USD 40 million.
• Journalism and media projects have raised USD 30 million.
• Legal defense fund campaigns have collected USD 50 million.
• Faith-based campaigns have raised USD 50 million.
• Technology and innovation campaigns have received USD 25 million in contributions.

By Campaign Performance

• On average, to support various causes and needs, most GoFundMe campaigns raise around USD 2,500.
• Only about 27% of GoFundMe campaigns reach their fundraising goal successfully.
• Meanwhile, a GoFundMe campaign usually lasts about nine weeks.
• On the other hand, the biggest fundraising campaign collected more than USD 41 million.
• The usual length of a campaign video is about 2 minutes and 30 seconds.
• Gofundme Statistics further elaborates that most campaigns receive their first donation within the first three days of starting.
• Besides, it takes about two weeks for campaigns to reach 30% of their goal.
• The average length of a campaign description is around 300 words.
• On GoFundMe, people usually post an update about their campaign every five days on average.
• As of 2024, most GoFundMe campaigns aim to raise about USD 5,000.
• Each campaign usually posts about three updates to keep supporters informed.

Gofundme Browser Website Traffic Statistics

(Source: similarweb.com)

• In October 2024, gofundme.com accounted for 41.7 million website visits.
• Moreover, the website also secured a 1.09% higher visit rate compared to the previous month, with a bounce rate of 57.34%.
• Over the last three months, gofundme.com’s global ranking improved from 1,547 to 1,608.
• To date, the website’s global rank is #1,608 (-61), and in the United States, it is #406 (+4).
• The total number of pages per visit to the website was 2 minutes and 34 seconds.

By Country

(Reference: similarweb.com)

• Gofundme Statistics further indicated that in October 2024, the United States had 70.16% of the website’s total traffic, up 4.21% from last month.
• At the same time, other countries recorded the following contributions in total traffic on gofundme.com: Canada: 6.59% (+3.03%), United Kingdom: 6.02% (-3.49%), Australia: 2.98% (+3.89%), Germany: 2.07% (-15.79%).
• Other countries collectively made up a website share of 12.17%.

By Demographics

(Reference: similarweb.com)

• In the last month of 2024, male and female users of gofundme.com accounted for 47.76% and 52.24%, respectively.
• Based on age groups, Gofundme Statistics further states that the highest number of website users stands between 25 and 34 years old, with a share of 23.99%.
• 65% of Gofundme website users are from 35 to 44 years old.
• On the other hand, 17.21% and 15.59% of users are 45 to 54 years old and 18 to 24 years old, respectively.
• Around 15.01% of website users are aged from 55 to 64 years.
• 65+ years and above users contributed only 9.54% of shares on gofundme.com.

By Device

(Reference: semrush.com)

• According to Gofundme Statistics, in October 2024, around 69.96% of visits to gofundme.com were generated via mobile, while 30.04% came from desktop.
• Semrush analyses as of October 2024, gofundme.com had 39.4 million visits.
• Meanwhile, the average was 7 minutes and 20 seconds per session, increased by 11.8% from August.

By Traffic Source

(Reference: similarweb.com)

• The highest traffic rate to gofundme.com was accounted for by the direct search, resulting in 61.68%.
• According to Gofundme Statistics, around 18.45% of the share was generated via organic searches, while 7.82% came from referrals.
• Others are followed by social (10.32%), paid searches (1.5%), mail (0.08%), and display (0.15%).

By Social Media Referral Statistics

(Reference: similarweb.com)

• Facebook and Twitter had the two highest social media referral rates, with a 31.21% and 19.76% share on the Gofundme website.
• YouTube and Instagram each contributed 18.17% and 11.83% to gofundme.com.
• In October 2024, these websites’ social media referral rates were followed by Reddit (7.88%) and other networks (11.37%).

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GoFundMe Market Share Statistics by Employee Size

• As of 2024, GoFundMe has a significant market share of 47.11% in the crowdfunding sector.

The table below shows the number of companies using Gofundme by company size in the same period:

Gofundme Consumer Statistics by Country

• The GoFundMe customer statistics by geography for crowdfunding in the United States has reached 72.09%, with a total of 19,804 backers.

Gofundme Statistics also show that other countries’ numbers and share of Gofundme in 2024 are detailed in the table below.

Gofundme and Its Competitors Statistics

• In 2024, GoFundMe ranks first in crowdfunding with 26,438 customers, while Kickstarter is second with 20,343.
• GoFundMe holds 41.70% of the crowdfunding market, while Kickstarter has a 32.09% share.
• However, Patreon accounts for 7.76% of the crowdfunding market and has 4,922 users across 10 countries.
• Fundraise Up has 5.94% of the crowdfunding market, with 3,764 customers.
• MobileCause holds 2.73% of the crowdfunding market and has 1,730 customers across ten countries.

Sustainable Initiatives of Gofundme Statistics

• High Efficiency Rate: org operates with a 96% efficiency rate, ensuring that nearly all donations directly support charitable causes.
• Significant Funds Raised: Since its inception, GoFundMe.org has raised over USD 150 million, supporting various humanitarian aid and philanthropic projects.
• Extensive Grant Distribution: The organization has issued more than 15,000 grants, aiding individuals and nonprofit organizations across more than 50 countries.
• Rapid Crisis Response: In fiscal year 2023, GoFundMe.org launched nine crisis response funds, granting USD 1 million for relief efforts and supporting 11 partner philanthropic funds with USD 12 million.
• Global Donor Engagement: The platform has attracted over 50 million donors worldwide, contributing to various campaigns and causes.

Conclusion

GoFundMe is termed a popular platform for fundraising, helping people and organizations gather financial support for various needs. It has become a go-to option for many personal causes, medical expenses, education, and emergency aid. Its user-friendly setup makes it easy for anyone to create and share campaigns that are gaining a large audience quickly.

Thus, this article will guide you in understanding how GoFundMe has helped millions; it also highlights the reality that many people rely on public donations for essential needs. In conclusion, GoFundMe continues to be a valuable resource, allowing individuals and communities to support one another and meet urgent financial challenges in times of need.